Many directories offer an option to suggest an edit or claim the listing, but if not, look for a contact email or support form to submit your request. Repeat this for other directories so you can quickly find outdated or incorrect listings. Learn how to connect search, AI, and PPC into one unstoppable strategy.
How to Fix Duplicate Content for Shopify Stores
Be skeptical of all shortcuts to higher rankings, like paying for dofollow backlinks. To improve your Google rankings without getting penalized, learn what activities Google penalizes. In short, avoid black hat SEO techniques like keyword stuffing and link schemes.
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Alternatively, check your existing ranking using Semrush’s Keyword Gap tool. The Keyword Gap tool compares your rankings with up to four competitors, helping you find valuable keywords. Their Position Tracking tool works alongside their other offerings, allowing you to monitor your rankings while also analyzing new keyword opportunities and competitor strategies. You input your domain, add up to 10 keywords, choose the search engine, and get a quick look at where your site stands. Google Analytics complements your SEO efforts by providing comprehensive data on user behavior. You can track metrics like bounce rate, session duration, and conversion rates to identify how traffic interacts with your site.
This means strategically linking to related pages from other pages, and when done right, SEO Anomaly it will boost sales potential and ranking. Once you have tested your store for speed, you want to update your content and optimize your store images. So grab that coffee and follow this foolproof Shopify SEO guide to boost organic traffic. This will show you the websites linking to one or more of your competitors’ homepages, but not to yours. Look through the list to find sites that are niche and local directories.
Doing this can boost your site’s search results, making it more visible to people looking for what you offer. After finding the right keywords, it’s time to polish your web pages. This step makes your site more appealing to both search engines and visitors. Keywords are the same thing as search terms (also called search queries). These are the words or phrases people enter into search engines.
- To correct this, you can replace your focus keyword with secondary keywords you want the blog to rank for.
- Off-page SEO means, primarily, getting high quality links back to your website.
- For top and absolute top metrics, the advertiser with an Ad Rank of 80 (in the first position within the top ad location) will have 1 impression counting both for top and absolute top.
Perhaps not surprisingly, we discovered that pages with the highest number of total backlinks tended to rank best in Google. In fact, we found that approximately 95% of all pages have zero backlinks. In fact, a website’s overall authority had a stronger correlation to rankings than the authority of the page itself (URL Rating). Our data shows that use of Schema markup does not correlate with higher rankings. Page authority (as measured by Ahrefs URL Rating) weakly correlates with rankings. We found no correlation between page loading speed (as measured by Alexa) and first page Google rankings.